Privacy policy

Effective Date: August 23, 2026
Last Updated: August 23, 2026

This Privacy Policy describes how DeepSweep (“DeepSweep,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit, use, communicate with, or make a purchase through deep-sweep.com and any related services that link to this Privacy Policy (collectively, the “Site”).

Contact email: support@deep-sweep.com

The Site is powered by Shopify. Orders and transactions placed through the Site are processed on behalf of the merchant identified above.

By using the Site, you acknowledge the practices described in this Privacy Policy. If you do not agree with this Policy, please do not use the Site or provide personal information to us.

1. Personal Information We Collect

We collect personal information in three primary ways:

  • Information you provide directly
  • Information collected automatically
  • Information received from service providers and other third parties

The information collected depends on how you interact with the Site.

A. Information You Provide

When you place an order, create an account if available, subscribe to marketing, participate in a promotion, request a return, submit a guarantee claim, or contact customer support, we may collect:

  • Contact information: Name, email address, telephone number, billing address, and shipping address
  • Order information: Products purchased, order number, transaction history, discounts, shipping method, and order status
  • Account information: Login details and account preferences, if customer accounts are enabled
  • Customer-support information: Messages, inquiries, feedback, reviews, and other information you choose to provide
  • Guarantee and troubleshooting materials: Photos or videos of the product, packaging, your dog’s teeth, or other information submitted to evaluate a product issue or guarantee request
  • Marketing preferences: Email or SMS subscription status, communication preferences, and records of consent
  • Survey or promotion information: Responses, entries, and other information submitted through surveys, giveaways, or promotions

Please avoid submitting unnecessary personal information through photos, videos, reviews, or customer-support messages.

B. Payment Information

Payments are processed by third-party payment providers, which may include Shopify Payments, PayPal, credit card networks, banks, or other payment services displayed at checkout.

Payment processors may collect payment-card details, billing information, authentication information, and fraud-prevention signals.

We do not generally receive or store complete payment-card numbers. We may receive limited payment information, such as payment status, payment method, transaction identifier, and the last digits of a card.

C. Information Collected Automatically

When you visit or interact with the Site, we and our service providers may automatically collect:

  • IP address
  • Browser and device type
  • Operating system
  • Device identifiers
  • General or approximate location
  • Referring website or advertising source
  • Pages and products viewed
  • Links and buttons clicked
  • Search activity
  • Cart and checkout activity
  • Date, time, and duration of visits
  • Cookie and pixel identifiers
  • Interactions with marketing emails and advertisements
  • Site performance, error, and security information

This information may be collected through cookies, pixels, tags, software development kits, server logs, and similar technologies.

D. Information From Third Parties

We may receive information from third parties, including:

  • Shopify and ecommerce service providers
  • Payment processors and financial institutions
  • Shipping carriers, warehouses, and fulfillment providers
  • Fraud-prevention and security providers
  • Customer-support, email, and SMS platforms
  • Analytics providers
  • Advertising and social-media platforms, such as Meta, where their tools are enabled
  • Referral, affiliate, and marketing partners
  • Publicly available sources, where permitted by law

Information received from third parties is handled in accordance with this Privacy Policy and any restrictions imposed by the source.

2. How We Use Personal Information

We may use personal information to:

Provide Products and Services

  • Process payments and orders
  • Arrange fulfillment and delivery
  • Provide tracking information
  • Manage accounts
  • Process returns, refunds, replacements, and guarantee requests
  • Communicate about orders and services

Provide Customer Support

  • Respond to questions and requests
  • Troubleshoot product issues
  • Review photos, videos, and supporting evidence
  • Investigate missing, damaged, defective, or incorrect orders
  • Maintain records of customer communications

Improve the Site and Our Business

  • Analyze Site traffic and customer behavior
  • Improve Site design, checkout, products, and customer experience
  • Test features and diagnose technical problems
  • Measure product and marketing performance
  • Develop new products, services, and offers

Marketing and Advertising

Where permitted by law, we may:

  • Send promotional emails or text messages
  • Personalize offers and product recommendations
  • Measure advertising effectiveness
  • Build or measure advertising audiences
  • Display advertisements on third-party platforms
  • Understand which advertisements or marketing channels led to a visit or purchase

Security and Fraud Prevention

We may use information to:

  • Authenticate transactions
  • Detect fraudulent or unauthorized activity
  • Protect customers, our business, and the Site
  • Enforce our policies and agreements
  • Investigate disputes and chargebacks
  • Maintain business and transaction records

Legal and Compliance Purposes

We may use information to:

  • Comply with applicable laws and legal obligations
  • Respond to lawful government or regulatory requests
  • Establish, exercise, or defend legal claims
  • Satisfy tax, accounting, and recordkeeping requirements
  • Protect legal rights, safety, and property

3. Legal Bases for Processing

Where applicable law requires a legal basis, we process personal information based on one or more of the following:

  • Contract: Processing necessary to complete orders and provide requested services
  • Consent: Processing based on your consent, such as certain marketing or non-essential cookies
  • Legitimate interests: Processing necessary to operate, secure, analyze, and improve our business, provided those interests are not overridden by your rights
  • Legal obligations: Processing necessary to comply with applicable laws
  • Legal claims: Processing necessary to establish, exercise, or defend legal rights

Where processing is based on consent, you may withdraw consent at any time. Withdrawal does not affect processing already completed before consent was withdrawn.

4. How We Disclose Personal Information

We may disclose personal information to companies that help us operate the Site and provide services, including:

  • Shopify and ecommerce hosting providers
  • Payment processors and financial institutions
  • Warehouses, suppliers, and fulfillment partners
  • Shipping carriers and logistics providers
  • Email, SMS, and customer-support platforms
  • Website developers and technical-service providers
  • Cloud hosting and data-storage providers
  • Analytics and performance providers
  • Fraud-prevention and cybersecurity providers
  • Accountants, insurers, auditors, consultants, and legal advisers
  • Advertising, social-media, and marketing partners
  • Affiliate and referral partners

These providers may process information only as necessary to provide their services or as permitted under their own privacy notices and applicable law.

We may also disclose information:

  • To comply with a court order, subpoena, law, or lawful government request
  • To investigate fraud, abuse, security incidents, or illegal activity
  • To protect the rights, property, and safety of customers, DeepSweep, or others
  • In connection with a merger, financing, restructuring, acquisition, bankruptcy, or sale of business assets
  • With your consent or at your direction

We do not disclose personal information publicly unless you choose to publish it, such as by submitting a public review.

5. Shopify

Our Site is hosted and supported by Shopify.

Shopify processes information about your access to and use of the Site so that it can provide ecommerce, checkout, security, analytics, personalization, and related platform services.

Depending on our Shopify settings and the features enabled on the Site, Shopify may process information across merchants and services as described in its own privacy documentation.

You can learn more about how Shopify processes personal information by reviewing Shopify’s Consumer Privacy Policy.

6. Cookies and Similar Technologies

We use cookies, pixels, tags, and similar technologies to:

  • Operate the cart and checkout
  • Remember preferences
  • Maintain security
  • Analyze Site traffic and performance
  • Understand customer journeys
  • Measure marketing effectiveness
  • Personalize content and advertising
  • Detect fraud and technical problems

Cookies may be:

  • Essential cookies, required for the Site to function
  • Functional cookies, used to remember preferences
  • Analytics cookies, used to understand Site performance
  • Advertising cookies, used to measure or personalize advertising

Where required, we will request consent before using non-essential cookies.

You can manage cookies through:

  • The cookie or privacy controls available on the Site
  • Your browser settings
  • Applicable advertising-platform settings
  • A recognized opt-out preference signal, where required

Blocking cookies may affect features such as the cart, checkout, saved preferences, or account access.

7. Targeted Advertising and Sale or Sharing

We do not sell personal information in exchange for money.

However, when advertising or analytics technologies are enabled, we may disclose identifiers, device information, internet activity, commercial information, and advertising interactions to advertising partners.

Under certain U.S. state privacy laws, these activities may be considered a “sale,” “sharing,” or use of personal information for targeted advertising, even when no money is exchanged.

Depending on your location, you may have the right to opt out.

You may submit an opt-out request by:

  • Using the “Your Privacy Choices” or “Do Not Sell or Share My Personal Information” link available on the Site, where provided
  • Adjusting the Site’s cookie settings
  • Emailing support@deep-sweep.com with the subject line “Privacy Opt-Out Request”
  • Enabling a recognized Global Privacy Control signal in your browser

Opt-outs based on cookies or Global Privacy Control generally apply only to the browser and device from which the request is sent. You may need to repeat the request on other browsers or devices.

8. Global Privacy Control

Where required by applicable law, we process a recognized Global Privacy Control (GPC) signal as a request to opt out of the sale or sharing of personal information and targeted advertising through browser-based technologies.

A GPC signal generally applies to the specific browser or device sending the signal. If we can associate the signal with a known customer account, we may apply the request more broadly where required.

9. Email and SMS Marketing

Email

If you subscribe to promotional emails, we may send product updates, special offers, educational content, and other marketing communications.

You may unsubscribe at any time by:

You may still receive non-promotional messages concerning orders, refunds, security, or customer support.

SMS

If SMS marketing is offered and you opt in, you may receive recurring promotional text messages.

Consent to marketing text messages is not a condition of purchase. Message and data rates may apply. Message frequency may vary.

You can opt out by replying STOP or following the instructions included in the message.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including:

  • Fulfilling orders
  • Providing customer support
  • Processing returns and guarantees
  • Maintaining transaction and warranty records
  • Preventing fraud
  • Resolving disputes and chargebacks
  • Enforcing agreements
  • Complying with tax, accounting, legal, and regulatory obligations

Retention periods vary depending on the type of information, the purpose for which it was collected, legal requirements, and whether an ongoing dispute or claim exists.

When information is no longer required, we may delete it, anonymize it, or securely isolate it from further use, subject to technical and legal limitations.

11. International Data Transfers

DeepSweep, its merchant operator, Shopify, and other service providers may process personal information in countries other than the country or state where you live.

This may include the country in which the merchant is registered, as well as locations used by Shopify, payment providers, fulfillment partners, carriers, customer-support platforms, and advertising providers.

Privacy laws in those locations may differ from those in your jurisdiction.

Where required, we use appropriate contractual, organizational, or legal safeguards for international transfers of personal information.

12. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no website, transmission method, or storage system is completely secure. We cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of any account credentials and for notifying us if you suspect unauthorized account activity.

13. Children’s Privacy

The Site is intended for adults and is not directed to children under 13 years of age.

We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact support@deep-sweep.com so that we can investigate and delete the information where appropriate.

Do not submit photos or videos containing identifiable children as part of a product review, support request, or guarantee claim.

14. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

  • Confirm whether we process your personal information
  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion of personal information
  • Request a portable copy of certain information
  • Opt out of targeted advertising
  • Opt out of the sale or sharing of personal information
  • Limit certain uses of sensitive personal information, where applicable
  • Withdraw consent
  • Appeal the denial of a privacy request, where applicable
  • Receive equal service and not be discriminated against for exercising privacy rights

These rights may be subject to exceptions. For example, we may retain information required for completed transactions, fraud prevention, taxes, legal compliance, warranties, or active disputes.

Submitting a Request

To exercise an applicable privacy right, email:

support@deep-sweep.com

Use the subject line:

“Privacy Request”

Please describe the request and identify the email address associated with your order or account.

We may need to verify your identity before completing the request. Verification may require information reasonably related to your previous interactions with us.

We will not request your password or complete payment-card number to verify a privacy request.

Authorized Agents

Where permitted by law, you may use an authorized agent to submit a request.

We may require proof that the agent is authorized to act on your behalf and may contact you directly to confirm the request.

Appeals

If we deny a request and applicable law provides a right to appeal, you may email support@deep-sweep.com with the subject line:

“Privacy Request Appeal”

Include the original request and the reason you believe the decision should be reconsidered.

15. California Privacy Disclosures

If applicable to our business and your information, California residents may have rights under the California Consumer Privacy Act and related laws.

During the preceding 12 months, we may have collected the following categories of personal information:

  • Identifiers and contact information
  • Customer-record information
  • Commercial and transaction information
  • Internet or electronic-network activity
  • Approximate geolocation information
  • Payment and fraud-prevention information
  • Customer-support communications
  • Inferences relating to product or marketing preferences
  • Photos, videos, or other content voluntarily submitted to us

We collect these categories from customers, Site activity, Shopify, payment providers, carriers, advertising platforms, and other service providers.

We use and disclose these categories for the business and commercial purposes described in this Privacy Policy.

We do not knowingly sell or share the personal information of consumers under 16 years of age.

We do not use sensitive personal information to infer characteristics about consumers beyond purposes permitted by applicable law.

California residents may submit applicable requests through the methods described in Section 14.

16. Third-Party Websites and Services

The Site may contain links to websites or services operated by third parties.

We are not responsible for the privacy, security, or content practices of third-party websites. Their collection and use of information are governed by their own privacy policies.

We encourage you to review those policies before providing personal information.

17. User Reviews and Public Content

If you submit a product review, testimonial, photo, video, or social-media post and authorize us to publish it, that content may become publicly visible.

Public content may be viewed, copied, or shared by others. Avoid including addresses, order numbers, payment information, or other sensitive personal information.

You may contact us to request removal of content that we control, although copies may remain in backups, search results, or third-party systems.

18. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our products, technology, service providers, business practices, or legal obligations.

When changes are made, we will update the “Last Updated” date at the beginning of this Policy.

If required by law, we will provide additional notice or request consent before material changes take effect.

19. Contact Us

For questions, complaints, or privacy requests, contact:

DeepSweep
Website: deep-sweep.com
Email: support@deep-sweep.com